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What We Do
We are experts in medical chart review studies for health economics and outcomes research, and our clients include the world's leading pharmaceutical and biotech companies. Our method of data collection, which we call Targeted Abstraction Process or TAP™, is different than other methods of data collection. TAP™ is a scientific, rigorous, and efficient process that uses physicians as study investigators for chart data abstraction and validation. We have unparalleled experience across numerous therapeutic areas and treatment settings involving patients, physicians, and institutions in the US and global markets. Our studies include large, geographically representative samples of target populations that yield data with high-level detail and accuracy, leading to greater confidence in business planning decisions.
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How We Do It
We work collaboratively with our clients to define research objectives and recommend research solutions designed to deliver targeted, insightful results. We use our unique Targeted Abstraction Process, or TAP™, to generate comprehensive, robust datasets that have been validated against the source document. Using our core competencies, we can integrate qualitative and quantitative research techniques into medical chart reviews to collect information on physician and patient attitudes and perceptions so as to better understand factors impacting treatment decisions, clinical outcomes, and resource use. Our project teams are highly trained and dedicated professionals who are available around the clock to manage projects and respond to client inquiries.
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Market Certitude, LLC
Market Certitude, LLC, is a pioneering company specializing in patient chart research for the pharmaceutical and healthcare industries. Since 1998, we have successfully completed numerous chart review studies across multiple therapeutic areas, market segments, and physician specialties in the US and international markets, with particular focus on transplantation, oncology, immunology, and metabolic disorders. We offer study design innovations to address business development and market planning challenges such as forecasting; need gap analysis; market opportunity assessments; awareness, trial and usage tracking; market segmentation; new product concept evaluations; message development; and product positioning.
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